Paweł Zaurski is a designer and a carpenter who loves to work with wood. Each of his projects is done on individual order, with the utmost care, attention and great love to work. In his workshop are created unique, everyday-use objects and furniture. His imagination and his technique have no limits – here you can order everything that is wooden. Zaurski woodwork is a company that is socially responsible. 10% of each transaction is given to a particular charity project.
The Client came forward to us at the stage of the idea. Our work for the company involved branding in its broadest, clearest take. Important elements of Zaurski woodwork identity are preciseness, meticulousness, high quality and uniqueness of work. His work is creative, so the branding needs to serve its exposition, enable to speak its work and its products for themselves.
The key elements of identification are simplicity, minimalism, elegance, uniqueness and high quality. Additionally, what’s also important is the fact that the final effect is created on special order of a Client, here there are no two identical products. Starting from the logo, we created the designs of business cards, packages, envelopes, tubes for projects and all the things that a meticulous designer needs for framing of his products.
In close cooperation with the Client we came through a dynamic process of creating the brand, starting from the concept itself, ending with a detailed project, along with visual identification. Moreover, the tools that allow for coherent communication of the brand were created: the logo, promotional materials proposals and the framing of the parcels and also the website. The result of our work satisfied the demanding Client and us. The brand has been created!