Novo Park – Real Estate Branding – I LIKE ART

Novo Park

Branding for Real Estate Investment in Poland

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Background

Novo Park is one of the latest investments of the Polish Development Group. It is a perfect location for everyone seeking a quiet green neighborhood, especially families. The complex is well connected to the city center by the means of public transportation, which is why it offers the best of both worlds – the fresh air of the forest and the hustle and bustle of the downtown. Our task was to express the apartments’ excellent quality and high standard through each element of their identity.

Services:

  • Strategy
  • Branding
  • Naming
  • Print materials
  • UI/UX
  • Web Design
  • Visualizations

Logo

The abstract sign, together with coherent typography, were knowingly designed for few purposes (print/web/other forms).

Print materials

Novo Park’s branding & marketing strategy sparked us to design and develop many prints: leaflets, billboards, catalogs, business cards and else.

Visualizations

We started the project in the midst of the construction. Therefore, visualizations were an immanent part of our overall works. All future residents were able to see exactly how their home will look like, prior to the final works on the construction site.

Web Design & Web Development

The website we designed and developed is one of the biggest sales channels for Novo Park Apartments, providing all important insights on the project but also giving away the feeling of the future home.